Everybody likes to feel special, including your patients. In fact, experts agree that the main difference between loyalty and love is a sense of privilege. As a dentist, membership clubs are a great way to provide patients with that feeling of exclusivity. Depending on your patients’ individual needs, your membership plan might make a difference in their ability to accept treatment.
Not sure where to begin? Here are a few creative ideas for member savings clubs you can create with DentalStores:
1. Dental Membership Plan
Traditional dental savings plans are meant to enable patients without dental insurance to accept treatment. These plans are especially popular among millennials and retirees. Dental savings plans are a win-win for both you and your patients because they reduce your reliance on insurance companies and allow your patients to be seen immediately. With these types of savings plans, you’re cutting out the paperwork, waiting periods, and third-party hassles. Your patients are making small monthly payments instead of one large payment at the time of service. The subscription-based model makes securing the necessary finances less stressful for those with a fixed income or other financial worries.
2. Whitening Club
As Dr. Seuss would say, “Don’t cry because it’s over. Smile because it happened.” With teeth whitening clubs, sometimes called “Smile for Life” clubs, it never has to be over for your patients – if what you’re talking about is a brighter, whiter smile. Teeth whitening can include in-office treatment, at-home treatment, or a combination of both to remove stains from the tooth’s surface. Naturally, stains continue to accumulate over time so touchups are required for even the most careful patient. With a whitening club, you’re making those treatments affordable so your patients can maintain their ideal smile and the heightened sense of confidence that comes with it.
3. Ortho Club
Orthodontic treatment is a commitment. Why not reward your patients for taking the needed steps to ensure a beautiful smile for life by offering an ortho club? Ortho club perks can range from free or discounted x-rays and consultations to providing coupons for ortho products like wax, flossing tips, and retainer cleanser. You can even create incentives in the form of additional perks for patients who keep scheduled appointments or stay committed to their treatment instructions by practicing proper oral hygiene outside of your office.
4. VIP Club
For busy parents or patients with hectic schedules, a VIP club can be a game changer in keeping dental care at the top of their to-do list. With a VIP Club, you can offer free cancellations, additional hours, and waived emergency fees along with discounts on treatment. VIP Clubs create endless opportunities for customization and can be tailored to adults, children, or families.
Membership clubs are a great way to boost patient loyalty and increase referrals. Want to let your Very Important Patients know you appreciate them? Create your dental membership club today.